Happy Herd Nutritions, Inc. was purchased by Chris Briles and his family from Russellville, Alabama in May 2018.  This opportunity came after Chris was a customer of Happy Herd the previous season and seen the results of the products and was amazed by the animals response.  The company was being made available and it was NO question for Chris.  Happy Herd Nutritions, Inc. is a premium attractant, mineral and feed company that prides itself in being the original developer of the tested and proven Happy Herd Coat “ALL” attractant. This revolutionary  product completely changes the game for every hunter that uses it, being for deer, bear or hogs.  Happy Herd also uses the most scientifically proven, up to date, ingredients giving your Herd of animals the most beneficial nutrients in the industry today.  Included in our blends of minerals and feed you will find Vasodilators, Micro-encapsulated Probiotics and Chelated Minerals. Vasodilators increase the size of the blood vessels allowing for more blood flow. Probiotics play a role in healthy digestion and to boost the immune system.  Chelated minerals are used for supporting normal growth, building strong muscle and bone, improving immune system function, and overall health. All these components ultimately giving your herd its best chance to reach its full genetic potential.  Happy Herd Nutritions, Inc. goal is to have a complete 100% customer satisfaction and will settle for nothing less.


“To provide the best Attractants, Minerals and Feed at the best prices possible, and keeping the hard working men and women first in our thoughts as we continue making our tested and proven products, as well as, developing new products for the future.